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Yan Baczkowski - TOURISM DIRECTOR: DESTINATION MARKETING, SALES & DEVELOPMENT

Yan Baczkowski's Bio:

Yan Baczkowski has experience in the tourism, leisure and aviation sectors providing marketing, communications and public relations solutions to clients across the globe. He is an innovative and dynamic leader with a proven track record in meeting and exceeding targets. Yan has the ability to anticipate and adapt to customer needs in an ever changing global environment. Tourism Development Tourism Marketing Group Sales Strategic Planning & Execution Team Building & Leadership Account Management Direct Marketing Large Scale Project Implementation in Luxury Resorts Product Development E-business / E-commerce Technologies IT Software & Solutions Public Relations Strategic Partnership & Alliance Building Business Development & Negotiations Aviation Development Government Relations Yan Baczkowski a une vaste expérience dans les secteurs du tourisme, des loisirs, et de l’aviation,fournissant aux clients de l’Europe et des Amériques des solutions dedéveloppement économique et de marketing. Yan a les capacités d’anticiper et des’adapter aux besoins du client dans un environnement global changeant.

Yan Baczkowski's Experience:

  • President & CEO at Long Island Convention & Visitors Bureau & Sports Commission

    September 2014 - Present

    Responsible for all aspects of tourism development including marketing, group & leisure sales, public relations, guest services, special events & partnership development for this multi-seasonal destination management organization. Duties include annual marketing & communication strategy, product development, event management, human resources, software development, community relations and advocacy. Oversee a staff of 20 on multiple sites.

  • Director of Tourism at Snowmass Village, Colorado (Aspen/Snowmass)

    July 2013 - May 2014

    Responsible for all aspects of tourism development including marketing, group & leisure sales, public relations, special events & infrastructure development for one of the largest ski domains in North-America. Duties include annual marketing & communication strategy, product development, event management, human resources, CRM & CMS software development and community relations.

  • CEO at VERBIER St-Bernard

    December 2010 - May 2013

    Responsible for all aspects of marketing, sales, customer service & development for the largest ski domain in Switzerland. Duties include annual marketing & communication strategy, guest services, product development, human resources, software development and public relations. P&L responsibility

  • Managing Director at Office de Tourisme de La Baule

    December 2006 - September 2010

    Responsible for all aspects of national and international development for one of France's most important seaside resorts. Staff of 15. P&L responsibility.

  • International Director - Sales, Marketing & Communication at Aquarium de Paris, Cineaqua

    July 2005 - December 2006

    Consulting contract to put into place a coherent development strategy for the fourth largest aquarium in France located at the foot of the Eiffel Tower. A private investment of over EUR60M. P&L responsibility

  • Managing Director at Atout France - French Government Tourist Office Western France Tourist Board

    June 1995 - July 2005

    Creation of annual marketing strategy, budget, P&L responsibility, sales and promotion, product development, partnership alliances, market studies, brochures, web site conception, internet marketing; design and implementation of trade shows, press conferences, press and trade FAM's. o Major event management - Produced master plan for 60th anniversary of Normandy D-Day

  • IT & Public Information Manager at Atout France - French Government Tourist Office

    May 1993 - July 1995

    Created the French Government Tourist Office's first Web site.

Yan Baczkowski's Education:

  • Destination Management Association International

    2014 – 2016
    Certified Destination Management Executive

  • University of Michigan

    1990 – 1993
    Bachelor of Arts (B.A.)

  • University of Michigan

    1990 – 1993
    Bachelor of Arts (B.A.)

Yan Baczkowski's Interests & Activities:

Extensive travel throughout North America, Europe, Central & South America, Asia, Africa and the South Pacific. Avid certified diver. Experienced skier. Amateur sushi chef.

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